Ulike is a personal care brand that has carved out a strong presence in the at-home beauty tech market. It is best known for its IPL (Intense Pulsed Light) hair removal devices.
Ulike offers a range of products, like the Air 10, Air 3, and Ulike X, that can help in hair reduction. The brand claims to provide full-body support and hair removal access from the comfort of the home.
Traditional hair removal methods, which include shaving, waxing, or professional laser sessions, can be time-consuming, expensive, and irritating to the skin. Ulike aims to offer long-term support that helps manage excess hair growth, address sensitive skin concerns, and promote more convenience and privacy.
In this review, we'll discuss Ulike's key offerings, explore who it's best suited for, and break down the devices' advantages and limitations. We'll also compare Ulike with similar brands on the market so you can decide whether it's the right fit for your personal care routine.
Ulike brand specializes in at-home Intense Pulsed Light hair removal devices. The brand focuses on providing devices designed for personal hair removal that aim to combine technology and convenience, allowing people to perform hair removal methods at home without professional assistance.
One of the brand's notable products is the Air 3, which features Sapphire Ice Cooling Technology™. This technology keeps the device's surface around 65°F for approximately 30 minutes during use to reduce skin irritation.
The brand claims that its Air 3 can provide visible hair reduction within about three weeks, with times averaging seven minutes for full-body sessions. It offers three power settings to accommodate different skin sensitivities and hair types.
The official site highlights that Ulike's product range has undergone seven generations of development, including models like the Air 10 and Ulike X. Devices generally include safety features such as skin tone sensors and adjustable intensity levels to help prevent burns or other adverse effects. The brand positions itself as providing a convenient option for salon methods by enabling people to conduct hair removal at home.
Ulike also supports awareness of conditions like PCOS, which can affect hair growth patterns. The company participates in related events such as the PCOS Awareness Association Conference and offers discounts for students and healthcare workers.
Customer service policies include a 100-day money-back guarantee, a 2-year warranty on devices, and 24/7 support. The brand provides resources such as product trackers and usage guides to help you maintain consistency with your hair removal routine.
The Air 10 features dual pulse lamps that increase light energy output and expand the area by 18%, allowing for quicker, more efficient sessions. It utilizes SHR (Super Hair Removal) technology, which delivers high-energy bursts capable of targeting even stubborn and coarse hair. This could make it effective for areas like the bikini line and underarms.
To ensure comfort, the device uses Sapphire Ice Cooling technology, which maintains a consistently cool skin contact temperature, reducing discomfort and minimizing the risk of burns during usage.
The Air 10 includes an intelligent SkinSensor that detects the skin tone and adjusts the light intensity accordingly. It also stops flashing if the skin is too dark for safe use, significantly enhancing safety during the process. The device offers four operational modes, including fast, normal, high, and SHR, plus an AutoGlide mode that automatically emits pulses as you glide the device over your skin, enabling full-body hair removal in about 10 minutes.
The IPL (Intense Pulsed Light) used in Air 10 emits broad-spectrum light pulses absorbed by the melanin pigment in hair follicles. This light energy converts into heat through photothermolysis, selectively damaging the cells responsible for hair growth without harming the surrounding skin. The targeted heat disrupts the follicle's ability to regenerate hair, leading to long-term reduction.
The SHR mode, inspired by medical laser technology, delivers four rapid light flashes per second, gradually accumulating heat to improve comfort and safety by avoiding the intense single pulses that can cause pain. This gradual heating effectively targets stubborn follicles by thermally damaging the stem cells and keratinocytes within the hair follicle, preventing future hair regrowth. Dual Lights technology further enhances efficiency by using two light sources, increasing total energy delivery by 57%, speeding up hair removal by 280%, and improving skin coverage by 18% per flash.
To protect the skin and enhance user comfort, the Sapphire Ice Cooling system maintains the skin's surface at a soothing temperature of about 65°F (18°C). This cooling dissipates heat from the epidermis, reducing risks of burns, irritation, and inflammation while still allowing sufficient energy to penetrate deeper follicles. Cooling also helps minimize pain signals and skin redness, making the hair removal process nearly painless. The SkinSensor technology further ensures safety by adjusting the light energy based on your skin tone, preventing excessive exposure on darker skin, and halting pulses in unsafe areas to avoid damage.
The Air 10 may work by selectively targeting melanin-rich hair follicles and thermally disrupting cells that fuel hair growth, particularly in the follicle's bulge and dermal papilla regions. The cumulative heat from IPL and SHR damages these stem cells, interrupting the hair growth cycle and resulting in thinner, slower-growing hair, eventually leading to follicle dormancy. The combination of dual light sources and gradual heating maximizes follicle destruction while minimizing discomfort and skin injury.
According to the official site, the Ulike Sapphire Air 3 IPL Hair Removal Device emits broad-spectrum light pulses that can target the melanin pigment in hair follicles. When absorbed, this light energy converts to heat, selectively damaging the follicle's stem cells and disrupting the hair growth cycle, particularly during the anagen (growth) phase. This photothermal effect prevents or significantly delays new hair growth without damaging surrounding skin tissue.
The Air 3 device can deliver energy pulses at up to 7.2 joules per square centimeter (J/cm²). Its three adjustable intensity levels allow precise control of fluence to optimize efficacy for different body areas and hair densities. The rapid flash rate, which is one pulse every 0.7 seconds, can help facilitate efficient coverage of large zones while maintaining consistent energy delivery.
The Ulike Sapphire Air 3 IPL Hair Removal Device safety features include an integrated skin contact sensor that prevents light emission unless the device is in full contact with the skin and a built-in UV filter that can block potentially harmful ultraviolet radiation.
The Ulike X IPL uses a broad spectrum of wavelengths, which can range from 500 to 1200 nanometers, to target melanin selectively. When the melanin absorbs this light energy, it gets converted into thermal energy, which selectively damages the hair follicle's bulb and stem cells without harming the surrounding skin tissue. This process, called selective photothermolysis, disrupts the follicle's ability to regenerate hair, resulting in long-term hair reduction.
Ulike recommends using Ulike X IPL 2-3 times weekly initially, which may help promote the hair growth cycle's anagen phase, when follicles are most vulnerable.
The brand also highlights that shaving prior to use is essential, as it removes hair shafts that would otherwise absorb and dissipate the IPL energy, reducing efficacy.
Ulike Air+ allows users to manage unwanted hair from the comfort of their own home, eliminating the need for constant shaving, waxing, or salon appointments. It is FDA-cleared and backed by over 30 safety certifications, ensuring it meets strict standards for skin safety and efficacy.
Ulike Air+ offers five adjustable energy settings, allowing you to personalize your hair removal routine based on skin sensitivity, hair density, and body area. The device is said to be made for full-body use and can remove hair from areas such as the legs, arms, underarms, bikini line, and even the face. Its compact and ergonomic build may help ensure ease of handling.
The makers mention that the Ulike Air+ device can be used in manual mode for precise application on small areas or in continuous flash mode for larger areas like legs or arms.
Ulike has an established market presence with over a decade of operation, significant international reach, and strong sales figures. Ulike was founded in 2013 and has since expanded its distribution to more than 17 countries, selling over 4 million devices, according to official company information. The brand's longevity and growth reflect a solid foundation in the beauty technology sector, with continued investment in research and development and frequent product upgrades to meet evolving consumer needs. Ulike's sustained presence and expansion into new markets demonstrate its ability to maintain a steady customer base and adapt to trends in at-home hair removal technology.
Ulike distinguishes itself through proprietary technologies that enhance user safety, comfort, and efficiency. Its Sapphire Ice-Cooling technology cools the skin during IPL sessions to around 18°C (65°F), minimizing discomfort and decreasing the risk of burns. Alongside this, the brand's SHR 2.0 system enables quicker full-body hair removal support with visible results in as little as two weeks. Ulike's devices also feature intelligent skin tone sensors that automatically adjust energy output, ensuring safer, more personalized use across various skin types. These innovations reflect Ulike's broader brand strategy: creating accessible, effective at-home beauty solutions without compromising on safety or performance.
Ulike demonstrates a strong commitment to social causes, particularly through its PCOS Together Initiative, which supports individuals affected by Polycystic Ovary Syndrome, a condition that can cause unwanted hair growth. By partnering with and celebrating this community, Ulike shows it values more than just commercial success, actively engaging in raising awareness and providing meaningful support beyond product sales.
Ulike's IPL devices work by targeting melanin in hair follicles, making them unsuitable for people with darker skin tones. The higher melanin levels in dark skin increase risks such as burns, discoloration, and hyperpigmentation. Moreover, these devices are ineffective on light-colored hair (white, red, or very light blonde) due to insufficient melanin, limiting their use for a segment of potential users.
While Ulike's Sapphire Ice-Cooling technology helps minimize discomfort, some users, especially those with sensitive skin, report pain or stinging during sessions. Incorrect use or application of the device on inappropriate skin tones may cause irritation or burns, highlighting the importance of following usage instructions carefully.
Although Ulike focuses on using advanced technology, such as patented Sapphire Ice-Cooling, higher energy output, unlimited flashes, and intelligent skin tone sensors, their price point is generally higher than that of many competing IPL devices.
For example, the Ulike Air 10 is priced around $399, and the Air 3 costs about $329, whereas competitors like the Braun Silk Expert Pro 5 often sell for around $299.99.
Despite Ulike offering quality assurances like a 2-year warranty and a 90-day money-back guarantee, this higher cost perception may deter budget-conscious buyers who are looking for more affordable or entry-level IPL options.
Silk'n takes a multifunctional approach to at-home beauty technology with its proprietary Home Pulsed Light (HPL™) system, which combines traditional IPL with galvanic energy. This unique dual-modality method opens the skin's pores during the hair removal procedure, increasing conductivity and allowing the light energy to penetrate more deeply. As a result, Silk'n devices are effective on a broader range of skin tones and lighter hair types than standard IPL devices.
Popular models like the Silk'n Infinity Fast and Infinity 7 deliver safe, virtually painless hair removal, though the hair removal process may take slightly longer compared to competitors like Ulike. Beyond hair removal, Silk'n offers a wider beauty technology portfolio, including anti-aging devices such as the Titan AllWays, which uses bipolar radio frequency, red LED light, and infrared energy to stimulate collagen production and reduce fine lines. These capabilities are absent from Ulike's lineup.
Silk'n also markets LED phototherapy masks for skin concerns like acne and redness, as well as haircare tools incorporating infrared and negative ion technology for gentler styling. This broader product range positions Silk'n as a comprehensive beauty tech brand appealing to users interested in multifunctional skincare and grooming solutions.
Ulike focuses primarily on IPL hair removal, emphasizing speed, comfort, and targeted effectiveness. Its flagship device, the Air 10, utilizes intense pulsed light within the 500–1200 nm range to target melanin in hair follicles. Ulike devices are known for rapid hair removal times, with the brand highlighting that their Air 10 achieves up to 96% hair reduction in just two weeks and a full-body hair removal session completed in about 10 minutes.
The brand also prioritizes user comfort and safety by using a SkinSensor that automatically adjusts light intensity based on skin tone and Sapphire Ice Cooling technology to minimize discomfort and prevent thermal injury.
Ulike's X model is specifically designed to treat coarse, dense hair by delivering a higher energy output.
While Ulike's focus is narrower than Silk'n's, it excels in providing fast, comfortable, and highly effective IPL options, particularly for users prioritizing speed and targeted hair removal.
Braun is a well-established German brand with a long history in personal care and grooming appliances. It is known worldwide for its high-quality, reliable products. The brand emphasizes precision, durability, and advanced technology in its at-home IPL devices.
One of Braun's key innovations is the SensoAdapt™ skin sensor, which automatically adjusts the light intensity up to 80 times per second to maximize safety and effectiveness. Braun devices, such as the Silk Expert Pro 5, are designed with multiple attachments tailored for different body areas, such as the face, body, and bikini line, offering versatility and precision in the hair removal process.
Although Braun devices tend to be bulkier and do not feature cooling technology, they are praised for their ergonomic design, speed, and support times.
Braun products typically have a premium price range of $400 to $600. This price reflects their positioning as professional-grade, dermatologist-recommended devices that deliver consistent results and long device life with up to 400,000 flashes.
Ulike, on the other hand, is a newer brand that focuses heavily on innovation aimed at comfort and accessibility. Its standout feature is the patented Sapphire Ice-Cooling technology. It significantly reduces pain during IPL sessions, making it especially appealing to users with sensitive skin or those new to IPL products.
Ulike devices also use SHR 2.0 technology for fast, effective hair removal. They are designed to be compact, lightweight, and portable, making them easy to handle in delicate or hard-to-reach areas. Ulike positions itself as a more affordable alternative without sacrificing effectiveness, with prices typically ranging from $329 to $429, often at a discount. Unlike Braun, Ulike devices offer unlimited flashes via a long-lasting quartz lamp, meaning no cartridge replacements are needed.
While the brand's product range is smaller, Ulike has quickly gained popularity for delivering comfortable, pain-minimized experiences and good value for money, especially among younger or budget-conscious consumers.
Braun is a premium, trusted brand known for its advanced skin-sensing technology, versatility with attachments, and professional-grade performance. It could be ideal for users who prioritize precision, speed, and durability.
Ulike stands out as an innovative, value-driven brand focused on comfort, portability, and pain reduction, making it an excellent choice for those seeking a gentler, more affordable IPL experience. Both brands are FDA-cleared and deliver comparable long-term hair reduction results, but they cater to slightly different user priorities within the at-home IPL market.
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Ulike has a rating of 4.2 out of 5 stars on Trustpilot, based on 460+ reviews. Most users praise the device's effectiveness in reducing hair and its comfort, especially due to the patented cooling technology and its ease of use. Many reviewers report noticeable hair reduction within a few weeks when used consistently.
However, some users indicate a lack of results, which they often attribute to individual differences in skin or hair type or inconsistent routines. A few customers also mention issues with Ulike's customer service, particularly related to returns and refunds.
Ulike does not currently have a page or accreditation on the Better Business Bureau (BBB) website. Likewise, there is no substantial user feedback or review profile available for Ulike on ConsumerAffairs or Reviews.io.
On Reddit , several threads discuss user experiences with Ulike devices. Positive comments frequently highlight the device's comfort, largely due to the cooling feature, as well as visible hair reduction on areas such as legs, arms, and underarms.
Some users report success treating coarse hair and sensitive areas, as well as fair skin with dark hair, and describe the device as pain-free and effective. However, other Reddit users mention that despite following the instructions, they do not see results even after several weeks. Additional points raised include the device's somewhat heavy weight and stubborn regrowth in certain areas. Customer service experiences reported on Reddit are mixed, with some users describing lengthy return or refund processes.
Most users appear satisfied with Ulike's effectiveness and comfort, particularly the cooling technology. Nevertheless, some users do not see results, often due to individual differences or inconsistent usage. Customer service and return processes receive mixed feedback. Ulike currently has no significant presence on BBB, ConsumerAffairs, or Reviews.io. Expert reviews generally confirm positive user experiences but also emphasize limitations for certain skin and hair types.
When considering value for money, Ulike devices are positioned within the premium at-home IPL market. Their price range, approximately $279 to $399, aligns with leading brands such as Silk'n and Braun, which offer devices at similar or sometimes higher prices for their flagship models.
The Ulike Air 3 and Air 10 are priced between $279 and $399. Their pricing reflects features like patented Sapphire Ice-Cooling technology, unlimited flashes, and SHR (Super Hair Removal) technology intended for effective, lower-pain hair removal.
Silk'n devices include the Infinity Fast, priced at $399, and the IPL 7 at $599. These devices utilize multi-technology systems such as HPL and eHPL and come with various attachments, with the IPL 7 positioned toward the higher end of the market.
Braun's Silk·expert Pro 5 generally retails between $379 and $599 but is frequently discounted to $349.99, making it similar in price to Ulike's top models. Braun stands out for its SensoAdapt™ skin sensor, which adjusts to skin tone during use.
Ulike is positioned neither at the lowest nor the highest end of the price spectrum. Its pricing reflects the inclusion of advanced cooling and unlimited flash features.
In comparison to Silk'n and Braun, Ulike's prices are consistent with mid-to-high-end IPL devices. Silk's flagship models sometimes have higher price points, but all three brands have pricing linked to their specific technologies and build quality.
Ulike's price range is comparable to other premium IPL devices from Silk'n and Braun brands, reflecting their shared positioning in the market rather than being an outlier in cost.
Ulike stands out in the home-use IPL (Intense Pulsed Light) category by prioritizing safety, advanced features, and user convenience.
With technologies such as Sapphire Ice-Cooling, SHR 2.0, and intelligent skin tone sensors, the brand addresses common concerns like discomfort, inconsistency, and overexposure risks.
Its products are FDA-cleared for consumer use, a key distinction indicating that the devices meet basic safety and efficacy standards for at-home IPL hair removal support in the U.S. market.
However, “FDA-cleared” differs from “FDA-approved” and should not be interpreted as an endorsement of guaranteed results.
Consumers considering Ulike should assess several personal factors before purchasing. IPL devices, including Ulike's, are generally most effective on people with light to medium skin tones and dark hair.
Those with darker skin tones, lighter hair (blonde, red, gray), or conditions such as melasma or active skin disorders may not experience the same effectiveness and could face increased risks. Known side effects, though typically mild , can include temporary redness, tingling, swelling, or sensitivity post-usage.
Users with photosensitivity due to medications, hormonal conditions like PCOS, or pregnancy should consult with a healthcare provider prior to use.
Ulike devices are not meant for tattooed skin or very dark skin areas due to potential safety issues.
While Ulike offers a technically advanced product line, its suitability depends on individual needs, skin-hair profiles, and budget.
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