Category: General Wellness

Hoolest Review: Does the Brand’s Patented Technology Support Its Core Philosophy?

Rachel Nall November 20, 2025 No Comments

Hoolest is a wellness technology brand that focuses on neuromodulation technology, offering wearable devices that may stimulate the vagus nerve. Such stimulation may activate a specific part of your parasympathetic [...]

TryCreate Review: Does Its Single-Category Strategy Limit the Brand?

Rachel Nall November 19, 2025 No Comments

Create Wellness is a brand centered on creatine. It claims that its offerings may help in a gradual increase in strength, better recovery, improved muscle hydration, and potential cognitive support. [...]

Virtue Labs Review: Does the Science-Driven Method Make a Difference?

Rachel Nall November 19, 2025 No Comments

Virtue Labs is a hair-care brand that uses a bio-identical protein created to bind to damaged areas of the hair and support structural repair in its offerings. It aims to [...]

Kailo Review: Does Its Single-Format Strategy Limit the Brand?

Rachel Nall November 19, 2025 No Comments

Kailo positions itself around non-invasive patches to support mild pain relief. These patches may offer support beyond surface-level concerns, offering targeted relief from joint pain, chronic pain, headaches, increased muscle [...]

Biofreeze Review: Can Its Cooling Relief Products Support an Active Day?

Rachel Nall November 19, 2025 No Comments

Biofreeze offers menthol-based cooling formulas that may help you manage everyday muscle and joint discomfort. Its range includes gels, creams, sprays, roll-ons, and patches, giving you options based on how [...]

Truvaga Review: Is Its Neuro Wellness Approach Actually Unique?

Rachel Nall November 18, 2025 No Comments

Truvaga offers neuro-wellness and neuromodulation devices, which function through vagus nerve stimulation. Such devices may stimulate the vagus nerve, which may help improve sleep quality, lower stress levels, and calm [...]

Plant Therapy Review: Is Its Plant-Based Approach True to the Brand’s Identity?

Rachel Nall November 18, 2025 No Comments

Plant Therapy offers a broad selection of plant-based products that may support everyday relaxation. Its product line includes oils, blends, organic options, and KidSafe formulations, along with body care, skincare, [...]

OWYN Review: Are Its Simple Ingredient Choices a Defining Brand Feature?

Rachel Nall November 18, 2025 No Comments

OWYN is a plant-based nutrition brand that provides allergen-friendly formulas that give you a more accessible way to support your daily protein needs. Its product range includes ready-to-drink shakes, complete [...]

KoluaWax Review: What Defines This At-Home Waxing Brand’s Approach?

Rachel Nall November 18, 2025 No Comments

KoluaWax aims to provide a salon experience in your home by offering a complete, at-home waxing system designed to simplify hair removal. Its offerings include a wax warmer, targeted wax [...]

Therabody Review: Is Its Percussion Philosophy Central to the Brand?

Rachel Nall November 17, 2025 No Comments

Therabody is a wellness-technology brand that offers tools that may help address muscle recovery, tension relief, stress reduction, and skin support. Its catalog includes compression boots, heat- and vibration-based tools, [...]

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This project was supported in part by NSF Grant IIS-03-25867 (ITR: An Electronic Field Guide: Plant Exploration and Discovery in the 21st Century) and by the Washington Biologists' Field Club.

Any opinions, findings, conclusions or recommendations expressed in this material are those of the authors and do not necessarily reflect the official views, opinions, or policy of the National Science Foundation (NSF).