Home » The Bomb Co Review: Pros, Cons, and Best Products Explained

The Bomb Co Review: Pros, Cons, and Best Products Explained

The Bomb Co Review

The Bomb Co. operates in the wellness and nutrition space, providing options that aim to simplify healthy habits and daily nutrition. It offers a range of products that are said to be meant for quick and practical nutrition support.

The product line includes various products that may provide additional vitamins, minerals, protein, and fiber, which can support your energy levels and digestive health.

The review provides an overview of the brand and its offerings, its potential advantages, and any limitations or considerations. It also includes points to consider when evaluating the brand and compares them with similar brands in the wellness and nutrition market.

About Bomb Co

The Bomb Co., originally called Blender Bombs, is a company that creates superfood-based products. It was founded in 2017 by Helen Hall-Leland. The company claims to provide convenient, whole-food options that can contribute to your daily nutrition.

The main products include Blender Bombs, which are pre-portioned smoothie ingredients, Bomb Bars, Bomb Protein products, and granola. 

Blender Bombs are claimed to be made from real food ingredients and are designed to be easy to prepare. Some products are also said to be gluten-free, vegan, or paleo-friendly.

Bomb Bars are plant-based, nutrient-dense snack bars made with a blend of superfoods and super seeds, designed as convenient snacks for on-the-go consumption.

The brand also provides a granola product called Super Seed Granola, which features a grain-free composition. This granola can be a nutrient-dense snack that might help curb cravings and support sustained energy levels.

The Bomb Co Review

Bomb Co Bestsellers

  1. Wild Caught Marine Collagen

    Wild Caught Marine Collagen might support your skin, hair, and nails. It is said to be sourced from wild-caught red snapper, and it provides a high concentration of Type I, V, and X collagen, which are the forms most relevant for maintaining skin elasticity, hair strength, and connective tissue integrity. It may work by supplying bioactive collagen peptides, small chains of amino acids derived from fish protein, which are quickly absorbed in the digestive tract and transported to fibroblasts, the cells responsible for producing collagen in the skin and connective tissues. These peptides may provide key amino acids, including glycine, proline, and hydroxyproline, which serve as the building blocks critically crucial for the synthesis of new collagen fibers. The formula also has bamboo silica that may work as a cofactor in collagen synthesis, stimulating fibroblasts to produce more Type I collagen and enhancing the cross-linking of collagen fibers.

    Wild Caught Marine Collagen may support a healthy skin texture, elasticity, and hydration. Your hair and nails might also benefit from increased strength and reduced brittleness. The supplement may also support joint and tendon health, as collagen is a critical compound of cartilage and connective tissue. Maintaining collagen levels in the body may preserve structural integrity, reduce brittleness in joints, and support tissue repair.

  2. Bomb Plant Protein

    Bomb Co. Plant Protein might support muscle recovery and strength. Its 30g serving provides around 20–21g of protein from pea protein, supplying the essential amino acids your body requires for optimal muscle repair and growth. It is available in vanilla and chocolate flavors. It is naturally sweetened, free from artificial fillers, and nutrient-dense.

    Pea protein has branched-chain amino acids (BCAAs) such as leucine, isoleucine, and valine, which may stimulate muscle protein synthesis after exercise. Combined with fiber and healthy fats from seeds, it may also promote sustained energy and keep you feeling full longer.

    Bomb Co. Plant Protein also has pumpkin seeds and chia seeds, which may provide good fats, fiber, and antioxidants. Pumpkin seeds have magnesium, zinc, and iron that might support metabolic health, while chia seeds could aid digestion and help maintain steady energy release. The chocolate flavor contains cacao powder, offering flavonoids that support cardiovascular health and mood, while the vanilla flavor includes vanilla extract, enhancing natural sweetness and delivering additional antioxidants.

  3. OG Blender Bombs

    The OG Blender Bombs give you a structured way to add nutrient-dense, whole-food ingredients to your daily smoothies. It has dates, hemp seeds, chia seeds, peanuts, pecans, walnuts, flax seeds, honey, aloe vera, bee pollen, cinnamon, and vanilla extract.

    Hemp seeds may help aid in muscle protein synthesis, which could help your body repair and maintain muscle tissue. They also contain polyunsaturated fats, including omega-3 and omega-6 fatty acids, which may support heart health and inflammation.

    Chia seeds and flax seeds contain soluble and insoluble fiber, which slows digestion, supports regular bowel movements, and may promote a healthy gut microbiome. The fiber also helps release energy gradually, preventing spikes and crashes in blood sugar. Flax seeds contain alpha-linolenic acid, which contributes to cardiovascular and cognitive health.

    Nuts such as peanuts, pecans, and walnuts may provide monounsaturated and polyunsaturated fatty acids. Walnuts, in particular, are high in omega-3s, which may aid in potentially decreasing inflammation, supporting heart health, and maintaining brain function. Nuts also provide minerals such as magnesium and potassium, which support nerve signaling, muscle function, and cardiovascular health.

    Aloe vera contains bioactive compounds like polysaccharides that may support your gut lining, digestion, and nutrient absorption, and it may help maintain skin health by decreasing inflammation and promoting tissue repair. Bee pollen is rich in B-complex, C, and E vitamins, selenium, zinc, and antioxidants, which may provide immune support, antioxidant protection, and overall cellular function.

    Cinnamon contains bioactive compounds like cinnamaldehyde, which might help manage healthy blood sugar levels by improving insulin sensitivity and slowing carbohydrate digestion. Vanilla extract contributes antioxidants, which help protect cells from oxidative stress and support your metabolic and immune function.

    The product comes in six flavor options, such as OG Superfood, Goji Coconut & Açai, Aloe & Irish Sea Moss, Peanut Butter & Cacao, Coffee & Almond, and Sunflower & Coconut, allowing you to explore various flavors.

  4. Variety Pack Bomb Bars

    The Variety Pack Bomb Bars from The Bomb Co. come with two boxes, each containing nine bars, for a total of 18 bars. You get three flavors in this pack, including Peanut Butter Cookie Dough, Lemon Poppyseed, and Cacao Sea Salt, with three bars of each flavor.

    The bars are made with whole-food ingredients like dates for energy, peanuts and pecans for protein and healthy fats, honey for digestion, hemp and chia seeds for plant protein and fiber, and walnuts and flax seeds for omega-3s. They also include aloe vera and bee pollen to support digestion, skin, and immunity, along with cinnamon and vanilla extract for flavor and antioxidants.

    These bars are plant-based, naturally sweetened, nutrient-dense, and have no artificial additives. They could give you energy, support digestion, and keep you full, making them a convenient snack for any time of day.

  5. Bomb Plant Protein Bundle

    The Bomb Plant Protein Bundle combines both the Vanilla and Chocolate flavors of Bomb Co.’s plant protein, providing variety for daily use. It could offer convenience and versatility. The bundle may aid in muscle recovery, sustained energy, digestive support, and wellness, while allowing you to mix up flavors for variety in smoothies, shakes, or meal additions.

  6. The OG + Get Up & Goji Blender Bombs Bundle

    The OG + Get Up & Goji Blender Bombs bundle may provide a convenient way for you to add nutrient-dense whole foods to your daily smoothies.

    The brand states that each pack has dates, peanuts, pecans, honey, hemp seeds, chia seeds, walnuts, flax seeds, aloe vera, bee pollen, cinnamon, and vanilla extract. These compounds may aid in providing protein, fiber, healthy fats, antioxidants, and compounds that might support digestion, immune function, and steady energy.

    The makers suggest that you can blend each bomb with water, milk, or other smoothie ingredients. It contains no artificial sweeteners, preservatives, or fillers.

    The bundle includes two bombs, one from The OG line and one from the Get Up & Goji line, so you get a mix of flavors and nutrients in every serving. The available flavors are Coconut, Get Up & Goji, Glow Getter, Java Jolt, and Peanut Butter Blast, giving you variety while providing protein, fiber, healthy fats, antioxidants, and energy-supporting compounds.

Bomb Co Advantage

  1. Offers Ready-to-Eat Nutrition

    The Bomb Co. focuses on ready-to-eat, nutrient-rich nutrition. Its product range, including Blender Bombs, Bomb Bars, Bomb Protein products, and granola, is designed for convenience without compromising on wholesome ingredients.

    Blender Bombs are individually portioned with whole foods like chia seeds, flax seeds, hemp seeds, dates, honey, cinnamon, and a variety of fruits and vegetables, making smoothie preparation quick and easy.

    Other products provide portable, nutrient-dense options that require no preparation, such as protein-rich bars and whole-grain granola. Across all offerings, the brand claims to emphasize clean, minimally processed ingredients that may support general health, balanced energy, and sustainable healthy habits.

    This may help you maintain a nutritious diet with minimal effort. You can quickly prepare a smoothie, grab a protein bar, or snack on granola without spending extra time on meal prep or compromising on quality.

    The convenience of pre-portioned, ready-to-eat products makes it easier to follow healthy eating habits throughout your day. The Bomb Co. supports your ability to integrate wellness into your daily routine by providing options that combine nutrition and ease of use.

Potential Limitation

  1. Niche Focused Brand

    The Bomb Co. positions itself as a niche brand focused on fitness and wholesome nutrition, offering Blender Bomb smoothie boosters, Bomb Bars, and protein supplements designed for nutrient-dense, convenient, whole-food consumption. This specialization strengthens the brand’s identity and allows it to maintain consistent quality and a clear value proposition for fitness-focused consumers.

    However, the narrower product range provides fewer options for those seeking a broader variety of functional nutrition, such as smoothies targeting specific goals like immunity, energy, or weight management, or full-meal options.

    While competitors like Revive Superfoods offer functional smoothie kits and Daily Harvest provides a wide array of meal options, the brand’s focused portfolio ensures it retains a strong presence within its niche, while leaving room to carefully expand product offerings in ways that complement its core brand identity.

Pros

  • Known for consistent quality and clean, whole-food nutrition.
  • Open about ingredients and nutrition, and provides clear labeling.
  • Marketed as promoting balanced energy, satiety, and overall wellness.
  • Recognized for easy-to-use formats supporting busy or on-the-go consumers.

Cons

  • Positioned at a higher price point, which may limit accessibility.
  • Primarily focused on smoothie boosters, bars, and protein. Lacks broader meal options or targeted offerings.
  • Not available in all retail locations.

Alternatives To Bomb Co

  1. Daily Harvest

    Bomb Co. and Daily Harvest operate in the wellness space, yet their origins, philosophies, and product strategies differ in some ways. Daily Harvest, a U.S.-based meal delivery service, emphasizes convenience and accessibility, delivering frozen, pre-portioned foods that allow customers to eat nutritious meals without extensive preparation. Its focus is on broad dietary inclusivity, offering products that are dairy-free, gluten-free, and built on organic fruits and vegetables.

    Meanwhile, the Bomb Co., founded in 2017 by Helen Leland, positions itself as a functional wellness brand that targets nutrition and small daily habits. Its products are all-natural, plant-based, and formulated to deliver specific benefits, including energy, gut health, skin radiance, and mood support.

    Daily Harvest’s product range is extensive. Its smoothies include classic blends like Strawberry + Peach, Banana + Greens, and Açai + Cherry, as well as high-protein options like Dark Chocolate Protein and Tropical Greens Protein.

    Breakfast bowls such as Chai Spiced Squash + Pecans or Blueberry + Lemon provide quick, nutrient-dense morning meals. Bites, including Peppermint Cacao Truffle and Fudgy Hazelnut Brownie, offer indulgent yet plant-based snacks, while savory meals deliver balanced lunch or dinner options.

    Seasonal products like the Pumpkin Spice Latte and curated bundles like the Strawberry + Peach 8-Pack highlight the brand’s flexibility and attention to convenience.

    The Bomb’s offerings, meanwhile, are more specialized and function-driven. Blender Bombs, priced at $59.98 for a 2-pack, include options such as OG Blender Bomb for gut health, Get Up & Goji for mood support, Glow Getter for hair and skin, and Java Jolt for energy.  The brand also offers Wild Caught Marine Collagen to support skin, hair, and nails, along with plant-based protein powders like Vanilla Bomb Plant Protein and Chocolate Bomb Plant Protein to enhance daily nutrition. Snacks like Super Seed Granola and Bomb Bars complement the brand’s functional focus.

    Daily Harvest claims to focus on organic, plant-based ingredients delivered frozen to maintain nutrient integrity, while Bomb emphasizes minimally processed, additive-free formulations enriched with ingredients such as aloe vera, Irish sea moss, cacao, and antioxidant-rich fruits.

    While Daily Harvest provides recipes and blogs to help you explore plant-based eating, Bomb encourages health-conscious routines and also provides guidance on how to integrate its products into daily life.

    Pricing reflects these approaches: Daily Harvest’s subscription model aligns with ready-to-eat meal convenience, whereas The Bomb’s premium pricing corresponds to its functional, nutrient-dense formulations.

    Daily Harvest is known for variety, convenience, and diet customization, appealing to busy consumers seeking ready-to-eat, wholesome meals. Bomb has established itself in functional wellness, appealing to consumers seeking targeted benefits.

    In terms of sustainability, Daily Harvest emphasizes plant-based ingredients and reduced food waste, while Bomb focuses more on ingredient quality and functional efficacy than explicit sustainability initiatives.

    Daily Harvest and The Bomb Co. share a commitment to high-quality nutrition, but they are different in purpose and approach. The Bomb Co. delivers targeted, functional nutrition via superfood smoothie boosters, protein powders, and supplements, emphasizing specific health outcomes. Whereas, Daily Harvest claims to provide broad nutritional support and convenience through frozen meals, smoothies, and snacks.

  2. Revive Superfoods

    Revive Superfoods claims to provide pre-portioned frozen smoothies that can be blended in 30 seconds, providing a convenient way to experience a nutritious drink without shopping, chopping, or measuring ingredients.

    The brand’s key offerings include smoothies like Banana & Pumpkin Spice, High Protein Strawberry Banana (23g whey protein), and High Protein Berry (26g whey protein).

    Protein Smoothies may provide high-performance needs, including High Protein Mocha (34g whey protein), High Protein Mango, and High Protein Cherry & Choco (26g whey protein).

    GLP-1 Friendly Smoothies, such as Raspberry & Mango (11g plant protein) and Blueberry & Raspberry (10g plant protein), might support satiety and steady energy.

    The brand also offers Wellness Smoothies, which support your skin, gut, and immunity. These include Strawberry & Banana, Pineapple & Greens, Strawberry & Goji Berry, Blueberry & Spirulina, Sweet Peach & Yuzu, and Mango & Passion Fruit smoothie options.

    Low-Calorie Smoothies range from 100–140 calories, including Tropical Dragon Fruit (100 cal), Spinach & Mango, Cherry & Açai, as well as keto-friendly options like Blueberry & Maqui Berry and Choco Banana & Strawberry.

    Energizing Smoothies use ingredients such as coffee, matcha, and maca, with flavors like Coffee & Cacao, Dragon Fruit & Strawberry, Banana & Cacao, Banana Mocha, and Blueberry & Cacao.

    Smoothies are priced at $6.99 each, along with flexible subscription options that provide customization of delivery frequency, including the ability to skip or pause shipments. The brand emphasizes sustainable packaging and reducing food waste.

    Meanwhile, the Bomb Co. claims to provide Blender Bombs, which are different offerings compared to the smoothie options provided by Revive Superfoods. They are pre-portioned smoothie packs that may simplify blending while delivering over 50+ vitamins and minerals, all nine essential amino acids, and omega-3, 6, and 9 fatty acids.

    The brand’s Blender Bomb is said to support a specific benefit, such as “OG” may support gut health, “Get Up & Goji” enhances mood, and “Glow Getter” may help support your hair and skin.

    Meanwhile, other offerings such as its  “Peanut Butter Blast” may provide antioxidant support, “Java Jolt” boosts energy, and “Coconut Kick” might aid in maintaining a healthy immunity. These Blender Bombs are available on the official site with a starting price of around $59.98 per 10-pack.

    The brand also offers a range of plant protein powders, including Vanilla Bomb with 20 grams of protein priced at $59.99 and Chocolate Bomb with 21 grams of protein priced at $53.98.

    It also provides Super Seed Granola sold as a four-pack for $34.99, nutrient-dense Bomb Bars available in two-box sets for $58.29, and Wild Caught Marine Collagen priced at around $99.99.

    All products are claimed to be gluten-free, paleo-friendly, and vegan-friendly, and are made with clean, natural ingredients that do not contain artificial additives. However, the brand does mention that they are made in facilities that also process nuts and seeds.

    Preparation requires blending with liquid, making it easy to integrate into daily routines. Bomb emphasizes targeted health benefits and supports specific goals, including gut health, skin, mood, energy, and immunity, through strong community engagement and small daily habit formation.

    Compared to Revive Superfoods, which focuses on ready-to-blend smoothies with a wide variety of flavors and categories for general wellness, convenience, and flexible subscriptions.

    The Bomb Co. positions itself as a premium, nutrient-dense brand offering highly targeted options, with a broader product range that extends beyond smoothies to include protein powders, granola, bars, and collagen.

    Revive Superfoods appeals to people seeking quick, convenient smoothies, while Bomb targets those looking for precise nutrition support and lifestyle-oriented supplements.

    Both prioritize clean ingredients, convenience, and high nutritional value. However, Revive emphasizes speed and variety in smoothies, whereas The Bomb Co. focuses on customizable, goal-specific superfood options with a premium approach.

How Did We Evaluate?

  1. Real User Reviews

    To understand how Bomb Co products perform in real-life use, we analyzed a wide range of Amazon reviews. Its Blender Bombs (Smoothie Bombs) appear to have around 4.3 out of 5-star rating, from 1,210+ reviews.

    Many customers mention the taste and convenience, noting that the smoothie bombs can be enjoyed directly or blended into smoothies for a more versatile experience. They often highlight the nutritional content, including fiber, seeds, and nuts, and some mention that the bombs help with satiety. People also frequently say that the product can be easily combined with ingredients like almond milk, peanut butter, chocolate, and banana.

    At the same time, some recurring concerns emerge. Several users noted that the bombs do not always blend thoroughly, leaving chunks that are difficult to mix, and a few reported stress on their blenders.

    Blender Bombs Protein Powder holds a rating of 3.9 out of 5 stars, which is based on 51+ reviews. Many enjoyed the chocolate flavor and found it blends easily into water or smoothies. However, some reviewers reported that the texture can be gritty or sandy even after mixing, and the vanilla flavor received mixed reactions. A few noted that the small bag size and price felt limiting, and packaging issues, such as punctured bags, were occasionally mentioned.

    The brand’s Bomb Bars have a rating of 4.0 out of 5 stars, which is based on 156+ reviews. Customers often praised flavors like Peanut Butter Cookie Dough, Lemon Poppyseed, and Cacao Sea Salt. The bars are portable, filling, and convenient for on-the-go nutrition.

    Many noted the quality and nutrient density of the ingredients, with some reporting benefits such as increased energy, stronger nails, and reduced postpartum hair loss. However, certain flavors were found unappealing by some buyers. Some said that the bars’ dense texture can make finishing them challenging.

    Thus, across Bomb products, taste and convenience are consistently praised. Recurring challenges include blendability for smoothie bombs, texture for protein powder, and flavor or density for bars. Packaging durability and pricing are also common considerations. While most users report favorable experiences, you should weigh these factors against your personal preferences and fitness goals.

  2. Brand Reputation

    Publicly accessible information about The Bomb Co. is limited. The company has not been found on the Better Business Bureau (BBB), and no independent rating or listing appears to be available. Similarly, reviews or discussions on platforms such as Trustpilot, Reddit, Tenerteam, ConsumerAffairs, and Judge.me have not been located. As independent feedback is limited, there is little publicly documented information regarding customer experiences, product quality, or service patterns.

    While this limits the ability to assess independent feedback, expanding visibility and providing more detailed, transparent information could help better inform potential customers about the brand.

Frequently Asked Questions

  • Can daily consumption of Bomb Co. protein powders support long-term muscle protein synthesis?
    The brand’s Plant Protein provides 20–21 grams of plant protein per serving. Regular intake of protein with resistance exercise may support muscle recovery and maintain lean mass. However, your results may vary, and this is based on general nutrition research, rather than specific studies on Bomb Plant Protein.
  • Are there potential allergens in Bomb Co. products that should be checked?
    Yes, some of the brand’s products contain nuts (such as peanuts, walnuts, and pecans), seeds (including chia, hemp, and flax), and bee pollen, which can trigger allergies in sensitive individuals. You should check ingredient labels carefully if you have known food sensitivities or allergies before using their products.
  • Can Bomb Co. products replace meals?
    No. The brand claims to provide Blender Bombs and protein powders that might enhance daily nutrition. They do not provide all essential vitamins, minerals, or calories required for complete daily nutrition, so balanced meals remain necessary.

Final Words

The Bomb Co. offers pre-portioned products, including Blender Bombs, Bomb Bars, plant-based protein powders, and collagen. These products can be included as part of a daily diet, but do not fully replace whole foods or cover all nutritional needs.

However, the brand’s range is specialized, focusing on smoothies, bars, protein powders, and collagen. Some products, such as Bomb Bars, contain nuts, seeds, and bee pollen, which may trigger allergies, and products with honey may not suit individuals with sensitivities. Pricing is generally at a premium level and may not fit every budget.

With a narrower flavor selection and an emphasis on specialized wellness formulations, the Bomb Co.’s products might complement a balanced diet. You should also check their nutrient information, carbohydrate content, calories, and other specifics to ensure that the brands’ offerings fit your personal needs and preferences.

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This project was supported in part by NSF Grant IIS-03-25867 (ITR: An Electronic Field Guide: Plant Exploration and Discovery in the 21st Century) and by the Washington Biologists' Field Club.
Any opinions, findings, conclusions or recommendations expressed in this material are those of the authors and do not necessarily reflect the official views, opinions, or policy of the National Science Foundation (NSF).